Many years ago, when we started selling Alert Pendants, there was just a handful of suppliers offering personal alarms that worked only within the home. We wanted to provide pendants that worked anywhere, outdoors and indoors, just like a mobile phone. Hence the name: Mobile Alert.


While we were the first in Australia to specialise in selling alert pendants that worked wherever a mobile phone worked, others who followed used our Mobile Alert name to describe their product. The fact that the name is so ideally descriptive means it cannot be trademarked.

As such, we were compelled to change our name to a more readily identifiable brand name. We chose Guardian [Safety Pendants] as a constant reminder that we, along with family and friends, can be like Guardian Angels to those in need of help. Our trademarked logo symbolises our commitment to providing lifetime support to each client we serve.